We change lifes of 1500 hardworkers in MTV Fitness

Challenge accepted

Don't waste yout time and work hard.

Everyone makes a decision for a new year to lose weight or gain muscles. At MTV Fitness, they decided to push New Year period even more, giving away a bag of protein free of charge to all new members! The video campaign ran in the Cinestar and social network and all stuff was complemented by brand visuals.