How to avoid common mistakes in B2B marketing?

11. Oct, 2023

 

Martin Hurych invited our CEO Martin Jiras to his podcast Zážeh. One of the most listened to business podcasts in the country. He talked about marketing primarily in B2B.

 

🔸 Is there a need for boundary breaking and controversy in marketing?  

🔸 How should a B2B company build brand marketing?  

🔸 When does it make sense to start performance marketing?  

🔸 How to measure the benefits of brand marketing?  

🔸 How to choose communication channels?  

 

Do you have any questions about the podcast or marketing in general for your business? Feel free to drop us a line.

 

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Listen the podcast on other platforms:

SPOTIFY: https://open.spotify.com/episode/27ob4uUHoghDy2hMNtODsR?si=675c0b9d56cc4d7a
Apple podcast: https://podcasts.apple.com/us/podcast/zážeh/id1570164720
Google podcast: https://podcasts.google.com/feed/aHR0cHM6Ly9hdWRpb2Jvb20uY29tL2NoYW5uZWxzLzUwNTMwOTMucnNz?sa=X&ved=0CAMQ4aUDahcKEwjo6-_iyq3xAhUAAAAAHQAAAAAQAg

Audioboom: https://audioboom.com/channels/5053093

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